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Under armour nutrition app11/22/2023 ![]() ![]() Whether users are tracking nutrition, daily workouts, running routes or simply seeking a digital personal trainer for added motivation, this best-in-class collaboration will keep users on top of their personal goals. Under Armour reported that its revenue was down 23% in Q1 2020, and attributed 15 of these percentage points to “the decline related to COVID-19 pandemic impacts in the quarter”.Samsung Electronics today unveiled a collaboration with Under Armour, the innovative and revolutionary sports apparel brand, to offer authentic fitness experience across a suite of Samsung wearable devices by combining Samsung’s industry-leading mobile technology with Under Armour’s connected fitness expertise. In its Q1 2020 earnings announcement, Under Armour did outline plans to reduce operating expenses and prioritising liquidity. In 2018 Under Armour confirmed that there had a been a data breach that affected as many as 150 million MyFitnessPal users, stating that usernames, passwords and email addresses tied to accounts were exposed in the breach. Under Armour purchased a number of fitness apps around that period, including MapMyFitness for $150 million and Endomondo $85 million. The sports apparel and wearables tech company purchased MyFitnessPal in 2015 for roughly $475 million. ![]() This represented a year-on-year increase of 1.3% compared to May 2019. According to The Information, Under Armour is seeking buyers for its health and nutrition app MyFitnessPal, as the company looks to save costs during the COVID-19 crisis.Īs of May 2020, MyFitnessPal was the second top grossing health and fitness app worldwide, with revenue totalling $6.5 million that month, according to Sensor Tower.
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